Juliana Caster was born and raised in San Diego, California, where her upbringing instilled in her a deep sense of values, grace, and a calm, feminine presence that continues to shape her artistry today. From a young age, she was drawn to the transformative power of beauty. At just 12 years old, she attended her first MAC makeup course—where, as the model, she experienced firsthand the confidence and magic a great artist can inspire. In that moment, Juliana knew she wanted to dedicate her life to makeup.

After high school, while many of her classmates pursued traditional college paths, Juliana felt called in a different direction. A classmate’s simple yet affirming words—“you should be a makeup artist”—ignited her courage to follow her dream. She began offering makeup services from her home, quickly building a reputation for her work on proms, weddings, and even San Diego Fashion Week, where she found herself both behind the brush and walking the red carpet as a model.

At 18, Juliana’s passion led her to Los Angeles, where she met and began assisting celebrity makeup artist Samuel Rauda (@makeupbysamuel). Through this mentorship, she was introduced to the global beauty scene, traveling to London, New York Fashion Week, and even Qatar, where she had the privilege of doing makeup for a royal wedding. She worked on campaigns, red carpets, music videos, and influencers at the very start of the social media boom—experiences that gave her a front-row seat to the evolving world of beauty and influencing.

Over the past decade, Juliana has trained under some of the most respected names in the industry, including Mario Dedivanovic, Hrush Achemyan, Vanity Makeup, Priscilla Ono, Patrick Ta, and Ash K Holm. These certifications, combined with years of hands-on experience, have shaped her into a versatile and refined artist.

While Juliana’s career has taken her from high-fashion campaigns to international stages, bridal makeup remains her greatest joy. She loves the intimacy of helping a bride feel radiant, confident, and cherished on one of the most meaningful days of her life. For Juliana, glam isn’t just about beauty—it’s about creating memories, confidence, and a sense of magic that lasts long after the makeup is removed.